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"Another great part of renting is that you have access to things you might not be able to afford at full price." You could wear a bold print or a trendy silhouette you aren't quite sure about buying," Gallagher explained. You're only paying a low price per item each month so it gives you the opportunity to take some risks. "The great thing about renting is that it's about discovery. Gallagher said that's one of Nuuly's goals: giving shoppers the opportunity to test out different styles. Read more: We used Rent the Runway Unlimited to rent $4,862 worth of designer clothes in a week - here's how the subscription plan works and why we're so willing to pay the $160 monthly fee Browsing the website, I was excited to try something new or high-end, without the commitment of actually purchasing it. Not only does Nuuly offer basics like jeans and simple blouses, but they also have stylish evening wear, fur coats, vintage T-shirts, leather jackets, and more. The site also carries a wide selection of items from over 100 third-party brands. The clothing offered on Nuuly is not limited to just Urban Outfitters, Anthropologie, and Free People. "We have an assortment that's tailored to be really fun and versatile so that the customer can wear the items she chooses in different ways over the course of her month," Kim Gallagher, Nuuly's director of marketing and customer success, told Business Insider.
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Once Nuuly has received all the items you no longer want, you can order your next Nuuly. Once the month ends, the next billing cycle will occur and customers can send the items back or choose to buy them, often at a discounted price point.
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Customers of Nuuly can choose any six items for just $88 per month. Nuuly is a monthly rental subscription service for women's apparel. As an avid shopper of the URBN family of brands - Urban Outfitters, Anthropologie, and Free People - I was anxious to try out the company's new clothing rental service, Nuuly.